The Church Communications Handbook offers a comprehensive approach
to building a more effective, vibrant church. Wanda Vassallo urges church
leaders to prayerfully seek God's will and vision. Confidence and dedication
can only come when everyone from the pastor to the kids in Sunday school sees
the hand of God on the direction of the church.
Ministering effectively begins with understanding who it is you are trying
to reach. If you have members who are widowed or divorced, create a plan for
meeting them at their point of pain. Be sure that those with physical
disabilities are not forgotten either. Intentionally seek ways to reach out by
meeting specific needs.
But it's more than just getting someone inside your door. If your church
isn't full of friendly people and easily understood signs so families can find
the nursery (and the bathroom), newcomers may decide it isn't worth the trouble
to weave their way through a maze of hallways. Parking problems also need to be
analyzed and solved. A welcoming usher speaks volumes about the attitude of the
church. Thoughtful, organized follow-up is also vital to making visitors feel
wanted. Congregations are limited only by imagination and their willingness to
pitch in and help.
The Church Communications Handbook goes beyond creating a strong
church body and bringing the unsaved of the community into the fold. It points
out the opportunity we have to share Christ through careful, intelligent
contacts with the established media. In a crisis, the church can and should be
on the frontlines offering real assistance-both spiritual and physical.
Suggestions for surefire evangelistic outreaches are also included.
Consequently, faith comes from hearing the message, and the message is
heard through the word of Christ (Romans 10:17, NIV). This resource will
help churches get the Word out.
A Southern Baptist Convention entity supported by the Cooperative Program and theAnnie Armstrong Easter Offering® ©Copyright 2013 North American Mission Board, SBC